GSL offers a service to brand owners not only in defining the process and guiding the site-by-site application decisions, but also recording agreed policy for training and accountability.
Application Guidelines
Illustrated guidelines inform all the recommendations made for existing and future locations. This includes sign placement principles clearly demonstrating the rationale for selecting the most appropriate signs for various types of sites - and how to position for maximum effect.
Sign Standards Manual
The agreed Sign Family will be detailed as a reference book as a record for future additions to the property portfolio. It will include:
• Sign Types & sizes
• Color and material options
• Technical data
• Approved typefaces, etc
The manual can be provided on line, on CD and in print format.
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